Since we don’t
really fit into any current classification we are labeled as a co-op during the
month of May. This is problematic as we now have two weeks to complete three
co-op assignments that are like eight pages each. Other than that this should
be a great opportunity to learn to work with others more efficiently, and for
any of those hoping to go into marketing or advertising or even graphic design
to get a taste of how the creative process works in a business setting.
Friday, 20 April 2012
Co-op Coming Up In May
At the IMC @
SLC focus program we are required to go out into the world during May as a
co-op placement. I am not really nervous about going to the placement or
getting the information to create whatever marketing materials they need, that
part I am fine with. Right now I am worried about the placement I do not have,
and I think it is safe to say none of us are too excited about this co-op
package we need to complete. Even thought technically speaking our co-op is not
really at the placement but in our class. We just happen to be leaving the
class maybe once a week in order to see what they think.
IMC Thoughts and Feelings
When my student services counselor at LCVI first told me
about IMC, I wasn’t sure whether it was for me or not. I was taking the course
because I needed more college credits, and was really nervous of how it would
turn out. But after my first week of classes, I couldn’t wait to get started in
the real work.
The program is very helpful in college preparation, and the
teachers are very entertaining and knowledgeable. It’s the end of the first month, and I feel
like I’ve already decided to take this on in the real IMC college course. It
has broadened my career option horizon, and I am confident this will pay off in
the long run. Did I mention the course has won awards for its awesomeness? It’s
true. Don’t forget, its also good college experience with out the fee.
IMC@SLC Greg Awards
My name is Jake Hawley. For the past month and a bit, the students of IMC@SLC and I have been working our faces off, learning to edit and create video projects, for an award ceremony called the “Greg Awards”.
We were asked to make a video about the program, trying to sell it, and to learn about video production at the same time. Every student worked hard, including things like Alumni interviews, bumping music and montages with washrooms in their videos.
My group in particular had to reshoot each scene at least 10 times, sometimes more just to get it right. A few of the teachers took time to work in some interviews as well, and one of them even mentioned they were the best part of the course.
After a month of filming, editing, and bloody tears, we completed both the 30 second and 5 minute videos, and submitted them for judging. We all had to wait until the weekend, Saturday the 14th, to find out who the winner was, although unfortunately we all had a pretty good idea. Saturday night, I was in my room, thinking I was looking good in my black jeans and sneakers, and a grey muscle shirt under my blazer. Except when I show up to the Greg Awards, everyone’s dressed for the Royal Wedding! So I felt underdressed, and when my name was called to accept the first place award with Hailey Bender, and John Bellousis, I walked on stage with as much dignity I could. After we had won, and enjoyed our achievement over the weekend, David Collburn tells us on Monday that every group will have to tweak and edit their videos until they are close to perfect.
So here we are, in the process of reshooting and tweaking our videos, hoping to raise our marks to at least an A. Wish us luck!P@ssw0rd!
We were asked to make a video about the program, trying to sell it, and to learn about video production at the same time. Every student worked hard, including things like Alumni interviews, bumping music and montages with washrooms in their videos.
My group in particular had to reshoot each scene at least 10 times, sometimes more just to get it right. A few of the teachers took time to work in some interviews as well, and one of them even mentioned they were the best part of the course.
After a month of filming, editing, and bloody tears, we completed both the 30 second and 5 minute videos, and submitted them for judging. We all had to wait until the weekend, Saturday the 14th, to find out who the winner was, although unfortunately we all had a pretty good idea. Saturday night, I was in my room, thinking I was looking good in my black jeans and sneakers, and a grey muscle shirt under my blazer. Except when I show up to the Greg Awards, everyone’s dressed for the Royal Wedding! So I felt underdressed, and when my name was called to accept the first place award with Hailey Bender, and John Bellousis, I walked on stage with as much dignity I could. After we had won, and enjoyed our achievement over the weekend, David Collburn tells us on Monday that every group will have to tweak and edit their videos until they are close to perfect.
So here we are, in the process of reshooting and tweaking our videos, hoping to raise our marks to at least an A. Wish us luck!P@ssw0rd!
Toronto Trip 2012
Last Friday our class and all our professors and Mr.
Chamberlain went to Toronto, And guess what!
The trip was completely FREE! Just like everything else in this
wonderful course. Except for our meals and if we were to go shopping as some did which is to be expected. Hey! If you’re in Toronto you might as well grab some of the sales or products
that aren’t regularly available in Kingston.
We also got to go to Fuse Marketing, we met three of their employees who are former IMC (integrated marketing communications) students from St. Lawrence College. They talked to us about different ways to network and the do's and don’ts, such as networks we shouldn’t use such as Facebook, Pinterest and others. We learnt that making you portfolio “BOOK” as filled as you can is great. Now by filled It doesn’t specifically mean jam packed with as much stuff you can cram into it. I mean the most valuable work you have done and have practiced with, so If you have made rough drafts of print ads or posters, flyers or brochures for small business’ or events and maybe some they have actually used then that’s what you put in the “BOOK”.
We also got the privilege of touring the newly renovated RYERSON UNIVERSITY!!! And what a great experience that was. We were able to see the screening room that was graciously funded by UNIVERSAL STUDIOS! , the technology we use in class is similar to what they use at Ryerson but our software is only amateur compared to they're's. There
To finish the day off we were in the crowd that was for New Music Live audience and got to experience the last day of “Dancing Week”. The trip was amazing thank you very much LDSB for funding this wonderful trip.
We also got to go to Fuse Marketing, we met three of their employees who are former IMC (integrated marketing communications) students from St. Lawrence College. They talked to us about different ways to network and the do's and don’ts, such as networks we shouldn’t use such as Facebook, Pinterest and others. We learnt that making you portfolio “BOOK” as filled as you can is great. Now by filled It doesn’t specifically mean jam packed with as much stuff you can cram into it. I mean the most valuable work you have done and have practiced with, so If you have made rough drafts of print ads or posters, flyers or brochures for small business’ or events and maybe some they have actually used then that’s what you put in the “BOOK”.
We also got the privilege of touring the newly renovated RYERSON UNIVERSITY!!! And what a great experience that was. We were able to see the screening room that was graciously funded by UNIVERSAL STUDIOS! , the technology we use in class is similar to what they use at Ryerson but our software is only amateur compared to they're's. There
To finish the day off we were in the crowd that was for New Music Live audience and got to experience the last day of “Dancing Week”. The trip was amazing thank you very much LDSB for funding this wonderful trip.
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